
About
Digital marketing software for the organizers of large events. We provide a suite of interrelated tools that help an organizer Know, Grow, and Monetize their digital audience. ---Know: We combine site analytics with some neat adtech to segment their digital audience by relevant criteria. ---Grow: Prioritizing the segments most likely to convert, we run retargeting campaigns, find look-alike audiences, and facilitate referrals from attendees/exhibitors. ---Monetize: Sponsors currently pay to get short-lived exposure to an event's physical audience; we extend their reach online with valuable pre- and post-event exposure to the digital audience. Our original product was a mobile app for conferences/events. We still support our 30+ multi-year contracts and get a few inbound sales per month, but that side of the business is on auto-pilot.